How can I use signage to create a successful event?

With New Years right around the corner, parties and events will start flooding everyone's calendars. Organizing an event can be a hectic experience that leave even the best professionals overwhelmed and stressed. Whether it’s a business conference, trade show, party, or convention, you know managing a big event presents challenges from beginning to end. So where do you start? We’ve gathered a comprehensive checklist of signs for events to get you on the right track. Make sure to include these in your initial planning, and avoid any unnecessary surprises.

Safety:

Signage solutions designed to keep all attendees organized and safe throughout the event.

  • Restroom Signs: Don’t forget the basics. These highly recognizable signs will help attendees locate a restroom for regular use or an emergency.

  • Parking Signs: Essential in an unfamiliar environment, these signs direct vehicles where to go upon arrival and prevent confusion and potential accidents.

  • ADA Signs: Required by federal law, addressing these sign requirements will keep your event safe for every person in attendance, prevent potential legal trouble, and enhance your event’s reputation.

Wayfinding: Signage solutions designed to help attendees safely and efficiently get from one place to another 

  • Digital Kiosks: An updated take on the handheld map, these interactive guides provide attendees with a more detailed directory.

  • Directional Signage: A traditional guide to your destination, these simply marked signs provide a quick reference for attendees on the go.

  • Room ID Signs: Basic but distinctive, these signs clearly identify room names and numbers for attendees in an unfamiliar building.

Stage: Signage solutions designed to present a professional and visually striking face to the entire event audience

  • Podium Graphics: An event staple, a podium can be given a creative facelift with easy-to-install graphics, decals, or wraps that extend your event branding and present a professional look.

  • Stage Graphics: These graphics, like a backdrop banner, are capable of transforming your stage from a standard structure into an impressive and engaging display.

While these aren’t the only signs you’ll need to execute a great event, they’re a good place to start. So take your time, make sure you’re prepared for any situation, and commit to making your next event as safe, convenient and entertaining as possible.

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